What the media industry in Australia is talking about today

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Agencies & HoldCos

  • ADUNION: AdUnion Retains Telco Brands More & Tangerine & Online Adult Retailer Wild Secrets (B&T)
  • ADUNION: AdUnion retains three media accounts (AdNews)
  • ADUNION: Adunion secures multi-year contracts with Tangerine, More, and Wild Secrets (Mi3)
  • FIG: Sloth At The Centre Of Tropicana’s ‘Give Life Some Juice’ Campaign Via FIG (B&T)
  • INITIATIVE: Initiative Australia appoints Melbourne MD (AdNews)
  • INITIATIVE: Sarah O’Leary returns to Initiative Australia as Melbourne Managing Director (Mi3)
  • MCCANN: McDonald’s NZ and McCann unveil ‘AM to MMMM’ breakfast campaign (Mi3)
  • S4: S4 Capital cuts 11% of workforce (AdNews)
  • SUDDENLY: Suddenly launches retail media division with BWS partnership (mediaweek)
  • SUDDENLY: Suddenly launches retail media division, partners with BWS for in-store screen network (Mi3)

Companies & Advertisers

  • ADORA FERTILITY: Adora Fertility launches ‘Simba Cam’ activation (AdNews)
  • ADORA FERTILITY: Adora Fertility’s ‘Simba Cam’ activation at SCG aims to spark fertility conversations (Mi3)
  • APPLE: Apple unveils new Siri AI at WWDC 2026 (mediaweek)
  • BBC: Mike Jones exits BBC Studios ANZ scripted role (mediaweek)
  • BLUESTONE LANE: Football Australia partners with Bluestone Lane to boost Socceroos’ US presence (Mi3)
  • BWS: Suddenly launches retail media division with BWS partnership (mediaweek)
  • BWS: Suddenly launches retail media division, partners with BWS for in-store screen network (Mi3)
  • COLES: Coles To Sell MasterChef Creations At Its Stores (B&T)
  • FOOTBALL AUSTRALIA: Football Australia partners with Bluestone Lane to boost Socceroos’ US presence (Mi3)
  • FUTURE WOMEN: Helen McCabe takes sole ownership of Future Women (AdNews)
  • KLEENHEAT: Kleenheat unveils ‘Too Easy’ brand platform to simplify energy experience in WA (Mi3)
  • M&S IRELAND: M&S Ireland’s ‘Farm To Foodhall’ Receives Delicious 5.9 System1 Star Rating (B&T)
  • MCDONALD’S: McDonald’s NZ and McCann unveil ‘AM to MMMM’ breakfast campaign (Mi3)
  • MORE: AdUnion Retains Telco Brands More & Tangerine & Online Adult Retailer Wild Secrets (B&T)
  • MORE: Adunion secures multi-year contracts with Tangerine, More, and Wild Secrets (Mi3)
  • PEGA: Shocked by costs’: Pega says firms are paying too much for AI thinking; reveals outcome-based pricing as agent costs explode; Tokenmaxxing is ridiculous, says CEO Alan Trefler (Mi3)
  • TANGERINE: AdUnion Retains Telco Brands More & Tangerine & Online Adult Retailer Wild Secrets (B&T)
  • TANGERINE: Adunion secures multi-year contracts with Tangerine, More, and Wild Secrets (Mi3)
  • THE BIG ISSUE: OMA launches The Big Issue’s 30th anniversary (AdNews)
  • THE BIG ISSUE: OMA members unite to put The Big Issue front and centre (mediaweek)
  • THE BIG ISSUE: Outdoor Media Association backs The Big Issue’s 30th anniversary campaign (Mi3)
  • TROPICANA: Sloth At The Centre Of Tropicana’s ‘Give Life Some Juice’ Campaign Via FIG (B&T)
  • UBANK: Dogs Stop Chasing Tails In Ubank’s ‘Quirky’ Animal-Led Campaign (B&T)
  • UBANK: Ubank launches ‘Money Done Better’ campaign targeting young Australians (Mi3)
  • WESTPAC: Westpac Partners With The Pay Off Podcast As CEO Features In First Episode (B&T)
  • WILD SECRETS: AdUnion Retains Telco Brands More & Tangerine & Online Adult Retailer Wild Secrets (B&T)
  • WILD SECRETS: Adunion secures multi-year contracts with Tangerine, More, and Wild Secrets (Mi3)

Industry & General Topics

  • ADVERTISING: Jobs Intelligence – The latest ad industry roles, June 9, 2026 (AdNews)
  • AUSTRALIANS: Australian’s win big at the World Out Of Home Global Congress (AdNews)
  • FARMER WANTS A WIFE: Blindfolds, blushing, and instant sparks: Farmer Wants A Wife is officially back (mediaweek)
  • JOBS: Jobs Intelligence – The latest ad industry roles, June 9, 2026 (AdNews)
  • KING’S BIRTHDAY: King’s Birthday 2026 honours for media industry figures (AdNews)
  • MEDIA INDUSTRY: King’s Birthday 2026 honours for media industry figures (AdNews)
  • OMA: OMA launches The Big Issue’s 30th anniversary (AdNews)
  • OMA: OMA members unite to put The Big Issue front and centre (mediaweek)
  • OMA: Outdoor Media Association backs The Big Issue’s 30th anniversary campaign (Mi3)
  • OUT OF HOME: Australian’s win big at the World Out Of Home Global Congress (AdNews)
  • OUT OF HOME: World out of home revenue is up 15% (AdNews)

Media Owners & Content

  • LISTNR: AFL Legend Jason Dunstall Teams Up With Mark Howard For LiSTNR Podcast Series (B&T)
  • MASTERCHEF: Coles To Sell MasterChef Creations At Its Stores (B&T)
  • NEWS CORP: News Australia’s ‘Frontiers’ wraps up the passion roadshow in Sorrento (mediaweek)
  • NINE: Vinyl Group to acquire Pedestrian Group from Nine Digital (Mi3)
  • NINE: Vinyl Group to acquire Pedestrian Group from Nine for nominal consideration (mediaweek)
  • PEDESTRIAN: Vinyl acquires Pedestrian Group (AdNews)
  • PEDESTRIAN: Vinyl Group to acquire Pedestrian Group from Nine Digital (Mi3)
  • PEDESTRIAN: Vinyl Group to acquire Pedestrian Group from Nine for nominal consideration (mediaweek)
  • PEDESTRIAN: Vinyl To Acquire Youth Publisher Pedestrian (B&T)
  • THE GUARDIAN: The Guardian launches ‘The Whole Picture’ brand platform in Australia (Mi3)
  • THE WEST AUSTRALIAN: The West Australian launches multi-channel brand campaign (Mi3)
  • THE WEST AUSTRALIAN: The West Australian Launches New Brand Campaign (B&T)
  • THE WEST AUSTRALIAN: The West Australian launches new WA brand campaign (mediaweek)
  • VAL MORGAN: VMO claims largest retail outdoor footprint in Australia (mediaweek)
  • VAL MORGAN: VMO expands retail OOH network to 550 locations (AdNews)
  • VAL MORGAN: VMO expands to 550 retail outdoor sites in Australia (Mi3)
  • VINYL GROUP: Vinyl acquires Pedestrian Group (AdNews)
  • VINYL GROUP: Vinyl Group to acquire Pedestrian Group from Nine Digital (Mi3)
  • VINYL GROUP: Vinyl Group to acquire Pedestrian Group from Nine for nominal consideration (mediaweek)
  • VINYL GROUP: Vinyl To Acquire Youth Publisher Pedestrian (B&T)

People

  • ALAN TREFLER: Shocked by costs’: Pega says firms are paying too much for AI thinking; reveals outcome-based pricing as agent costs explode; Tokenmaxxing is ridiculous, says CEO Alan Trefler (Mi3)
  • HELEN MCCABE: Helen McCabe takes sole ownership of Future Women (AdNews)
  • JASON DUNSTALL: AFL Legend Jason Dunstall Teams Up With Mark Howard For LiSTNR Podcast Series (B&T)
  • MARK HOWARD: AFL Legend Jason Dunstall Teams Up With Mark Howard For LiSTNR Podcast Series (B&T)
  • MIKE JONES: Mike Jones exits BBC Studios ANZ scripted role (mediaweek)
  • SARAH O’LEARY: Sarah O’Leary returns to Initiative Australia as Melbourne Managing Director (Mi3)
Updated: Tue 09 Jun 2026, 1:01 pm