What the media industry in Australia is talking about today

admin

·

·

Agencies

  • ADUNION: AdUnion celebrates 10-year anniversary ➡️
  • BCGCRAVE: BcgCrave rebrands as Crave ➡️
  • BULLETPROOF: Dare’s brand refresh via Bulletproof ➡️
  • CARAT: Carat and iProspect brands gone in Australia as Dentsu consolidates media ➡️
  • CRAVE: BcgCrave rebrands as Crave ➡️
  • DENTSU: Carat and iProspect brands gone in Australia as Dentsu consolidates media ➡️
  • DENTSU: Dentsu consolidates Australian media brands ➡️
  • FREE.STUDIO: Betty’s Burgers grabs free.studio account post competitive pitch ➡️
  • FREE.STUDIO: free.studio wins Betty’s Burgers pitch ➡️
  • GOOD ONE CREATIVE: Aussies Get Behind Good One Creative’s ‘May8 Day’ Campaign As New Day For Social Unity ➡️
  • GOOD ONE CREATIVE: Good One Creative launches May8 Day ➡️
  • GOOD ONE CREATIVE: Good One Creative pitches May8 Day as a celebration of mateship ➡️
  • IPROSPECT: Carat and iProspect brands gone in Australia as Dentsu consolidates media ➡️
  • JOY: Aussie-Built Media Platform Rubii Announces JOY, Thinkerbell & More As Partners ➡️
  • M+C SAATCHI: M+C Saatchi bows out as Woolworths launches creative pitch ➡️
  • M+C SAATCHI: M+C Saatchi Not Re-Pitching For Woolies Creative Account ➡️
  • SUNDAY GRAVY: Sunday Gravy joins KFC creative roster ➡️
  • SUNDAY GRAVY: Sunday Gravy lands KFC Australia creative win, drops Nando’s ➡️
  • THINKERBELL: Aussie-Built Media Platform Rubii Announces JOY, Thinkerbell & More As Partners ➡️
  • THINKERBELL: Pop-Up-Agency Thinkerbell Far Far North To Attend Cairns Crocodiles ➡️
  • TRINITYP3: Agencies still flunk pitch process as unpaid work, delays persist: TrinityP3 ➡️

Companies

  • ALDI: Aldi debuts 2026 snow gear with ice fashion show featuring Sydney Bears ➡️
  • BETTY’S BURGERS: free.studio wins Betty’s Burgers pitch ➡️
  • BETTY’S BURGERS: Betty’s Burgers grabs free.studio account post competitive pitch ➡️
  • BRITA: Brita launches global campaign with Millie Bobby Brown as brand ambassador ➡️
  • CHATGPT: StackAdapt partners with OpenAI for ChatGPT advertising pilot ➡️
  • DARE: Dare’s brand refresh via Bulletproof ➡️
  • FORTESCUE: Foxtel Business iQ lands largest rollout with Fortescue ➡️
  • FORTESCUE: Foxtel deploys across Fortescue’s 11 remote mining villages ➡️
  • KFC: Sunday Gravy joins KFC creative roster ➡️
  • KFC: Sunday Gravy lands KFC Australia creative win, drops Nando’s ➡️
  • MAY8 DAY: Good One Creative pitches May8 Day as a celebration of mateship ➡️
  • MUSCLE NATION: Protein isn’t just trending – it’s taking over the aisle, and Muscle Nation wants a bigger bite ➡️
  • NANDO’S: Sunday Gravy lands KFC Australia creative win, drops Nando’s ➡️
  • NEVER. ALWAYS: Brad Stevens launches ‘Anti-agency’ model with Never. Always. ➡️
  • NEW YORK MAGAZINE: James Murdoch reportedly in late-stage talks to buy New York magazine ➡️
  • OPENAI: StackAdapt partners with OpenAI for ChatGPT advertising pilot ➡️
  • ROLAND AUSTRALIA: Roland Australia and Young Henrys launch ‘Beats & Brews’ drumming event ➡️
  • RUBII: Aussie-Built Media Platform Rubii Announces JOY, Thinkerbell & More As Partners ➡️
  • STACKADAPT: StackAdapt partners with OpenAI for ChatGPT advertising pilot ➡️
  • WEBULL: Webull Australia launches OOH campaign via oOh!media’s POLY ➡️
  • WEBULL: Webull Australia launches OOH campaign with Poly and oOh!media ➡️
  • WEBULL: Webull Australia launches sport-framed OOH campaign via oOh!media’s POLY ➡️
  • WEBULL: Webull Australia Unveils OOH Campaign With POLY ➡️
  • WOOLWORTHS: M+C Saatchi bows out as Woolworths launches creative pitch ➡️
  • WOOLWORTHS: M+C Saatchi Not Re-Pitching For Woolies Creative Account ➡️
  • WOOLWORTHS: Woolworths pitches creative ➡️
  • YAKUSAN: Yakusan appoints new leadership ➡️
  • YOUNG HENRYS: Roland Australia and Young Henrys launch ‘Beats & Brews’ drumming event ➡️
  • YUMI’S QUALITY FOODS: Yumi’s renews Sticki and DataSauce partnership after 4m-view campaign ➡️

Industry

  • ADIA: ADIA launches independent review of privacy code ➡️
  • ADVERTISING MARKET: ANALYSIS: A ‘nervous’ advertising market feels the war in the Middle East ➡️
  • AI: Chinese court rules companies can’t fire people if AI takes their job ➡️
  • AUSTRALIANS: Aussies love kids’ cartoons – just not paying for them ➡️
  • BIG TECH: America First, Unless It’s Big Tech: Why Australia’s Policy Hit A Nerve ➡️
  • BRAND SECTORS: These brand sectors are running the worst pitches in Australia ➡️
  • DATA: Data is like crack to us’ Australia’s video ad boom is outpacing measurement ➡️
  • IAB: IAB report finds video ad spend grows despite economic anxiety ➡️
  • IAB: IAB: Video advertising hits 29% market share as economic jitters shorten planning ➡️
  • IAB REPORT: Australian video advertising grows amidst economic concerns, IAB report reveals ➡️
  • PASSION ECONOMY: The passion economy: How Australians are investing in the lives they actually want ➡️
  • PITCH: These brand sectors are running the worst pitches in Australia ➡️
  • RADIO: Tom Malone bets on Tapt Media as radio’s next power play goes national and digital ➡️
  • SOCIAL MEDIA: Kids outsmart social media age checks by drawing fake moustaches ➡️
  • THE ECONOMY: IAB: Video advertising hits 29% market share as economic jitters shorten planning ➡️
  • VIDEO: Video Jumps To 29% Of Ad Investment As ‘Cautious’ Economy Forces Faster Planning ➡️
  • VIDEO AD: Data is like crack to us’ Australia’s video ad boom is outpacing measurement ➡️
  • VIDEO ADVERTISING: IAB: Video advertising hits 29% market share as economic jitters shorten planning ➡️

MediaOwners

  • ABC: ABC pay dispute over as staff accept new deal ➡️
  • ARE MEDIA: Has anyone checked on Are Media? ➡️
  • ARN: ARN makes senior appointments to drive iHeart expansion ➡️
  • AVID COLLECTIVE: Avid Collective launches direct media partnerships platform ➡️
  • AVID COLLECTIVE: Avid Collective unveils collab platform to streamline media partnerships ➡️
  • FOXTEL: Foxtel Business iQ lands largest rollout with Fortescue ➡️
  • FOXTEL: Foxtel deploys across Fortescue’s 11 remote mining villages ➡️
  • KAYO SPORTS: Kayo Sports Enters The Video Game Arena Through Roblox ➡️
  • KAYO SPORTS: Kayo SPORTS Stadium brings AFL, cricket and Supercars into Roblox ➡️
  • KAYO SPORTS: Kayo SPORTS Stadium launched on Roblox ➡️
  • META: Mark Zuckerberg ‘personally authorised’ Meta’s copyright infringement ➡️
  • MIQ: MiQ Announces ‘New-Look’ Commercial Leadership Team With Suite Of Promotions & Hires ➡️
  • MIQ: MIQ reshapes leadership team to propel growth in ANZ ➡️
  • MIQ: MiQ restructures ANZ commercial team ➡️
  • NETFLIX: Netflix Gets Into Short-Form Game With New ‘Clips’ Discovery Feature ➡️
  • NINE: Nine’s TV Revenue Hit By ‘Confluence Of Uncertainty’ ➡️
  • NINE: TV Ratings (5/5/2026): Nine Edges Ahead In Quiz Show Showdown ➡️
  • OOH!MEDIA: Webull Australia launches OOH campaign via oOh!media’s POLY ➡️
  • OOH!MEDIA: Webull Australia launches OOH campaign with Poly and oOh!media ➡️
  • OOH!MEDIA: Webull Australia launches sport-framed OOH campaign via oOh!media’s POLY ➡️
  • PINTEREST: All You Need To Know About The Official Pinterest Welcome Party At Cairns Crocodiles ➡️
  • SCA: Media Buyers Hope ‘Head Scratching’ Southern Cross Comings & Goings Don’t Trickle Down To ‘Strong’ Day-To-Day Operations ➡️
  • TAPT MEDIA: Tom Malone bets on Tapt Media as radio’s next power play goes national and digital ➡️
  • VOX MEDIA: James Murdoch Reportedly Bids $415M For ‘Most’ Of Vox Media ➡️

People

  • BRAD STEVENS: Brad Stevens launches ‘Anti-agency’ model with Never. Always. ➡️
  • BRAD STEVENS: Brad Stevens launches AI-powered senior-only creative agency ➡️
  • CHLOE HOOPER: Fleur Marks Joins Chloe Hooper On The Limitless Equation Podcast ➡️
  • DANIEL MACPHERSON: Daniel MacPherson joins Bus Stop Films as Ambassador ➡️
  • DARREN WOOLLEY: Same old pitch problems, ‘couple of surprises’: Darren Woolley breaks down 2026 State of the Pitch ➡️
  • FLEUR MARKS: Fleur Marks Joins Chloe Hooper On The Limitless Equation Podcast ➡️
  • JACKIE O: ARN rips 3.2 million shares from Kyle and Jackie O amid contract war ➡️
  • JACKIE O: Sandilands hits back at Jackie Henderson’s own foul language in new court documents ➡️
  • JAMES MURDOCH: James Murdoch Reportedly Bids $415M For ‘Most’ Of Vox Media ➡️
  • JAMES MURDOCH: James Murdoch reportedly bids $415m for most of New York magazine’s parent ➡️
  • JAMES MURDOCH: James Murdoch reportedly in late-stage talks to buy New York magazine ➡️
  • KYLE SANDILANDS: Sandilands hits back at Jackie Henderson’s own foul language in new court documents ➡️
  • MARK ZUCKERBERG: Mark Zuckerberg ‘personally authorised’ Meta’s copyright infringement ➡️
  • MILLIE BOBBY BROWN: Brita launches global campaign with Millie Bobby Brown as brand ambassador ➡️
  • TOM MALONE: Tom Malone bets on Tapt Media as radio’s next power play goes national and digital ➡️
Updated: Wed 06 May 2026, 4:46 pm