What the media industry in Australia is talking about today

IT’S FRIDAY: ‘A Milkshake In Disguise’: Suntory BOSS Coffee Disses Iced Coffee Category In New Campaign Via It’s Friday ➡️
PUBLICIS: Arthur Sadoun in line for potential A$17.1m Publicis package ➡️
RUMBLINGS: New Rumblings: Ex-Woolies Lead & Agency Founders Launch AI Platform For Marketers ➡️
RUMBLINGS: Rumblings launches to save marketing teams from drowning in signals and tools ➡️
SICKDOGWOLFMAN: SICKDOGWOLFMAN appoints James Wills creative director ➡️
WPP: WPP’s Cindy Rose gets her pay rise ➡️

CHATGPT: Independent agencies back ChatGPT ads as the next Google ➡️
IKEA: Ikea Sweden’s Iconic Blue Bags Frame Every Day Life In Campaign Via NoA Åkestam Holst ➡️
S4: S4 revenue slips again but cautious tech clients ‘stablising’ ➡️
SCOOTER: Scooter Expands Remit With Retail Media Arm ➡️
SCOOTER: Scooter launches a retail division ➡️
SUNTORY: ‘A Milkshake In Disguise’: Suntory BOSS Coffee Disses Iced Coffee Category In New Campaign Via It’s Friday ➡️
WOOLWORTHS: New Rumblings: Ex-Woolies Lead & Agency Founders Launch AI Platform For Marketers ➡️

AD INDUSTRY: Jobs Intelligence – The latest ad industry roles, May 11, 2026 ➡️
AI: Australians Can Spot AI Slop & Brands Are Paying The Price ➡️
AI: New Rumblings: Ex-Woolies Lead & Agency Founders Launch AI Platform For Marketers ➡️
MARKETING: Rumblings launches to save marketing teams from drowning in signals and tools ➡️
MEDIA: Federal budget 2026 – Sweeteners for media but watch for the inflation sting ➡️
RETAIL MEDIA: Scooter Expands Remit With Retail Media Arm ➡️
STUDY: STUDY: Premium media delivers 4.3 times greater ad impact ➡️
TECH: S4 revenue slips again but cautious tech clients ‘stablising’ ➡️
VIDEO FUTURES COLLECTIVE: VFC tackles streaming frequency with new industry research project ➡️
VIDEO FUTURES COLLECTIVE: Video Futures Collective launches streaming frequency research ➡️

ARN: Kris Fade confirms ARN talks as Kyle and Jackie O replacement search continues ➡️
GOOGLE: Independent agencies back ChatGPT ads as the next Google ➡️
NEWS CORP: News Australia Wins Top Honours At INMA Global Media Awards ➡️
QMS: QMS appoints Hannah Pritchard NSW agency sales director ➡️
WA NEWSPAPERS: WA Newspapers not for sale ➡️

ARTHUR SADOUN: Arthur Sadoun in line for potential A$17.1m Publicis package ➡️
CINDY ROSE: WPP’s Cindy Rose gets her pay rise ➡️
HANNAH PRITCHARD: QMS appoints Hannah Pritchard NSW agency sales director ➡️
JACKIE O: Kris Fade confirms ARN talks as Kyle and Jackie O replacement search continues ➡️
JAMES WILLS: SICKDOGWOLFMAN appoints James Wills creative director ➡️
JODY ELSTON: Effie Faces Behind The Cases: Jonathan Kerr & Jody Elston on enduring effectiveness ➡️
JONATHAN KERR: Effie Faces Behind The Cases: Jonathan Kerr & Jody Elston on enduring effectiveness ➡️
KRIS FADE: Kris Fade confirms ARN talks as Kyle and Jackie O replacement search continues ➡️
KYLE SANDILANDS: Kris Fade confirms ARN talks as Kyle and Jackie O replacement search continues ➡️