What the media industry in Australia has been talking about over the last few days

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Agencies & HoldCos

  • CHRONICLE STUDIOS: Ebay partners with The Idea Shed and Chronicle Studios for 2026 roadshow (Mi3)
  • DENTSU: Think HQ taps former Dentsu leader as Chief Operating Officer (mediaweek)
  • HOUSTON GROUP: Amanda Szylo Duncan appointed chief strategy officer at Houston Group (AdNews)
  • INITIATIVE: Movers & Shakers: Initiative, News Corp, ARN, Tapt, Pinterest, SBS (AdNews)
  • MOMENTUM: Industry Profile: Mick Long at Momentum (AdNews)
  • OMNICOM: Omnicom faces shareholder revolt over John Wren’s A$108.5m package (mediaweek)
  • ORANGE LINE: Pitch Wrap – McCain, Thompson Spencer, The Iconic, Orange Line, Orchard, Orphan, JCDecaux, Sydney Olympic Park, Zeekr (AdNews)
  • ORCHARD: Pitch Wrap – McCain, Thompson Spencer, The Iconic, Orange Line, Orchard, Orphan, JCDecaux, Sydney Olympic Park, Zeekr (AdNews)
  • ORPHAN: Pitch Wrap – McCain, Thompson Spencer, The Iconic, Orange Line, Orchard, Orphan, JCDecaux, Sydney Olympic Park, Zeekr (AdNews)
  • SPECIAL GROUP: Special London wins Jacob’s Creek global account (AdNews)
  • STARCOM: ‘We Gave It 100%’: Starcom’s Elizabeth Nan Tie & Darshan Pawani On Their Cairns Hatchlings Win (B&T)
  • THE IDEA SHED: Ebay partners with The Idea Shed and Chronicle Studios for 2026 roadshow (Mi3)
  • THINK HQ: ‘Exactly What We Need’: Victoria Gehrig Joins Think HQ As Chief Operating Officer (B&T)
  • THINK HQ: Think HQ installs Victoria Gehrig as chief operating officer (Mi3)
  • THINK HQ: Think HQ taps former Dentsu leader as Chief Operating Officer (mediaweek)
  • THINK HQ: Victoria Gehrig appointed COO Think HQ (AdNews)
  • THOMPSON SPENCER: Pitch Wrap – McCain, Thompson Spencer, The Iconic, Orange Line, Orchard, Orphan, JCDecaux, Sydney Olympic Park, Zeekr (AdNews)
  • TWO PALMS: Two Palms Media secures Ferrari and Turo for social media management (Mi3)

Companies & Advertisers

  • A-LEAGUES: Paramount ANZ and APL extend media rights partnership for three years (Mi3)
  • A-LEAGUES: Score! Paramount+ locks in A-Leagues rights for another three years (mediaweek)
  • BUNDABERG: Bundy R. Bear Skydives Into NRL Magic Round To Launch Drop Bear Spicy Pineapple (B&T)
  • CHATGPT: OpenAI expands ChatGPT ad buying and measurement tools in Australia (Mi3)
  • DARRELL LEA: Darrell Lea unveils new product line, reimagines classic treats (Mi3)
  • DESTINATION CENTRAL COAST: Destination Central Coast launches ‘Be. Right. There.’ campaign to boost local tourism (Mi3)
  • EBAY: Ebay partners with The Idea Shed and Chronicle Studios for 2026 roadshow (Mi3)
  • FERRARI: Two Palms Media secures Ferrari and Turo for social media management (Mi3)
  • GUZMAN Y GOMEZ: Guzman y Gomez pulls out of the US (Mumbrella)
  • JACOB’S CREEK: Special London wins Jacob’s Creek global account (AdNews)
  • MCCAIN: McCain pitches creative (AdNews)
  • MCCAIN: Pitch Wrap – McCain, Thompson Spencer, The Iconic, Orange Line, Orchard, Orphan, JCDecaux, Sydney Olympic Park, Zeekr (AdNews)
  • NEW YORK FESTIVALS: News Australia’s Dear Rachelle Takes Home 3 New York Festivals Awards (B&T)
  • NIKE: Aussie-born The Yard Gym becomes Nike Training’s first global gym partner (mediaweek)
  • OPENAI: OpenAI expands ChatGPT ad buying and measurement tools in Australia (Mi3)
  • OPENAI: OpenAI launches quickstart guide for Ads Manager Beta (mediaweek)
  • OPTUS: Lauren Dawber appointed Optus executive general manager of marketing (AdNews)
  • OPTUS: Optus Promotes Lauren Dawber To Head Up Marketing (B&T)
  • PARAMOUNT: Paramount ANZ and APL extend media rights partnership for three years (Mi3)
  • RED BULL: Val Morgan Cinema debuts ‘Glasses Free 3D’ advertising format, Red Bull inaugural partner (Mi3)
  • RED TRACTOR OATS: Red Tractor Oats launches ‘Properly Farmed Food’ brand platform (Mi3)
  • SOUTH AUSTRALIA TOURISM: South Australia Tourism plans media review (AdNews)
  • SYDNEY OLYMPIC PARK: Pitch Wrap – McCain, Thompson Spencer, The Iconic, Orange Line, Orchard, Orphan, JCDecaux, Sydney Olympic Park, Zeekr (AdNews)
  • THE ICONIC: Pitch Wrap – McCain, Thompson Spencer, The Iconic, Orange Line, Orchard, Orphan, JCDecaux, Sydney Olympic Park, Zeekr (AdNews)
  • THE YARD GYM: Aussie-born The Yard Gym becomes Nike Training’s first global gym partner (mediaweek)
  • TURO: Two Palms Media secures Ferrari and Turo for social media management (Mi3)
  • VIVA LEISURE: Sundance Fitness Media signs exclusive partnership with Viva Leisure (AdNews)
  • X: Elon Musk’s X fined $650k in Australian child safety battle (mediaweek)
  • X: Elon Musk’s X fined for failing child protection in Australia (AdNews)
  • X: X Ad Revenue Still Well Below Twitter Peak, New Filings Show (B&T)
  • ZEEKR: Pitch Wrap – McCain, Thompson Spencer, The Iconic, Orange Line, Orchard, Orphan, JCDecaux, Sydney Olympic Park, Zeekr (AdNews)

Industry & General Topics

  • ADLAND: Naysla Edwards Reminds Adland That Human Connection Is Marketing’s Most Important Asset (B&T)
  • ADVERTISING: Amsterdam Ad Ban: Advertising, Attention & The Fight Over Public Space (B&T)
  • AI: EXCLUSIVE: How CMOs can maximise SEO even as AI rewires search (mediaweek)
  • AI: Google Describes New AI Video Tools As ‘A Whole New World’ For Time-Poor Marketers (B&T)
  • AI: Google turbo charges the search box with AI power (AdNews)
  • AI: Spotify to let users create AI song remixes in Universal deal (Mumbrella)
  • AI: Spotify to monetise AI-generated covers in Universal partnership (mediaweek)
  • AMSTERDAM AD BAN: Amsterdam Ad Ban: Advertising, Attention & The Fight Over Public Space (B&T)
  • AUDIENCE PRECISION: Audience Precision drops media arm (AdNews)
  • AUSTRALIANS: Australians shift to deal-base foodservice, value meals amidst economic pressures (Mi3)
  • AUSTRALIANS: Cost-of-living concerns prompts what Australians read and seek online: Ipsos Iris data (Mi3)
  • AUSTRALIANS: Cost-of-living crunch sends Australians bargain-hunting online (mediaweek)
  • AUSTRALIANS: Cost-Of-Living Crunch Sends Australians Flocking To Cashback, Grocery & Insurance Brands Online (B&T)
  • AUSTRALIANS: Ipsos iris: Cost-of-living pressures drive Australians to insurance, bargain and rewards sites in April (AdNews)
  • CAIRNS CROCODILES: Three Days, A Thousand Ideas & One Tattoo: My Cairns Crocodiles 2026 (B&T)
  • CMOS: EXCLUSIVE: How CMOs can maximise SEO even as AI rewires search (mediaweek)
  • CONSUMERS: What the runway really tells us: AFW 2026 and the new consumer (mediaweek)
  • ECONOMIC PRESSURE: Cost-of-living concerns prompts what Australians read and seek online: Ipsos Iris data (Mi3)
  • ECONOMIC PRESSURE: Cost-of-living crisis forces marketers from persuasion to proof: Ipsos (Mumbrella)
  • ECONOMIC PRESSURE: Cost-Of-Living Crunch Sends Australians Flocking To Cashback, Grocery & Insurance Brands Online (B&T)
  • ECONOMIC PRESSURE: Ipsos iris: Cost-of-living pressures drive Australians to insurance, bargain and rewards sites in April (AdNews)
  • FASHION WEEK: What the runway really tells us: AFW 2026 and the new consumer (mediaweek)
  • GAMBLING: Platforms folded on gambling ads before the government dealt its hand (AdNews)
  • INDUSTRY PROFILE: Industry Profile: Mick Long at Momentum (AdNews)
  • IPSOS: Cost-of-living concerns prompts what Australians read and seek online: Ipsos Iris data (Mi3)
  • IPSOS: Cost-of-living crisis forces marketers from persuasion to proof: Ipsos (Mumbrella)
  • IPSOS: Ipsos iris: Cost-of-living pressures drive Australians to insurance, bargain and rewards sites in April (AdNews)
  • JOURNALISM: Pauline Hanson staffer reprimanded after telling journalist to ‘shut up’ (mediaweek)
  • MARKETING: Naysla Edwards Reminds Adland That Human Connection Is Marketing’s Most Important Asset (B&T)
  • MEDIA REVIEW: South Australia Tourism plans media review (AdNews)
  • MEDIA RIGHTS: Paramount ANZ and APL extend media rights partnership for three years (Mi3)
  • PUBLISHING: Children’s publishing dominates as ABIAs crown 2026 winners (mediaweek)
  • SEO: EXCLUSIVE: How CMOs can maximise SEO even as AI rewires search (mediaweek)
  • THE ECONOMY: Australians shift to deal-base foodservice, value meals amidst economic pressures (Mi3)
  • THE ECONOMY: Ipsos iris: Cost-of-living pressures drive Australians to insurance, bargain and rewards sites in April (AdNews)
  • TOURISM: Destination Central Coast launches ‘Be. Right. There.’ campaign to boost local tourism (Mi3)

Media Owners & Content

  • ARN: ARN and Gold network launch ‘Save Our Pub’ initiative with beer brand partnership (Mi3)
  • ARN: ARN appoints director of strategy and head of commercial finance (AdNews)
  • ARN: Movers & Shakers: Initiative, News Corp, ARN, Tapt, Pinterest, SBS (AdNews)
  • FORBES: Forbes Australia expands editorial team (AdNews)
  • GOLD NETWORK: ARN and Gold network launch ‘Save Our Pub’ initiative with beer brand partnership (Mi3)
  • GOOGLE: Google Describes New AI Video Tools As ‘A Whole New World’ For Time-Poor Marketers (B&T)
  • GOOGLE: Google turbo charges the search box with AI power (AdNews)
  • JCDECAUX: Pitch Wrap – McCain, Thompson Spencer, The Iconic, Orange Line, Orchard, Orphan, JCDecaux, Sydney Olympic Park, Zeekr (AdNews)
  • JOLT: Young Guns: Alex Eden-Lachowicz at JOLT (AdNews)
  • LISTNR: The West Australian & LiSTNR Collaborate On Documentary Series Exposing Australia’s Cocaine Epidemic (B&T)
  • NETWORK TEN: Network 10 axes ‘I’m A Celebrity…Get Me Out Of Here!’ (mediaweek)
  • NEW YORK MAGAZINE: James Murdoch acquires New York Magazine and Vox (AdNews)
  • NEWS CORP: Movers & Shakers: Initiative, News Corp, ARN, Tapt, Pinterest, SBS (AdNews)
  • NEWS CORP: News Australia’s Dear Rachelle Takes Home 3 New York Festivals Awards (B&T)
  • NINE: Nine shareholders approve sale of regional TV stations (AdNews)
  • NINE: Nine today asks shareholders to approve sale of regional TV stations (AdNews)
  • PARAMOUNT: Paramount ANZ and APL extend media rights partnership for three years (Mi3)
  • PARAMOUNT: Score! Paramount+ locks in A-Leagues rights for another three years (mediaweek)
  • PINTEREST: Movers & Shakers: Initiative, News Corp, ARN, Tapt, Pinterest, SBS (AdNews)
  • PLATFORMS: Platforms folded on gambling ads before the government dealt its hand (AdNews)
  • REDDIT: Reddit Urges Marketers To Move Beyond Last-Click Attribution (B&T)
  • SBS: Movers & Shakers: Initiative, News Corp, ARN, Tapt, Pinterest, SBS (AdNews)
  • SCA: Bruce McWilliam now owns close to 10% of SCA, as Unmade Index finishes week down (Mumbrella)
  • SCA: SCA denies Seven Media Group name change (Mumbrella)
  • SEVEN: SCA denies Seven Media Group name change (Mumbrella)
  • SEVEN: TV Ratings (22/5/2026): AFL Trumps NRL As Seven Tops Thursday Night Ratings (B&T)
  • SNAP: Snapchat Introduces Unified Attributions To Help Advertisers Optimise Campaigns (B&T)
  • SPOTIFY: Spotify to let users create AI song remixes in Universal deal (Mumbrella)
  • SPOTIFY: Spotify to monetise AI-generated covers in Universal partnership (mediaweek)
  • SUNDANCE FITNESS MEDIA: Sundance Fitness Media signs exclusive partnership with Viva Leisure (AdNews)
  • TAPT MEDIA: Movers & Shakers: Initiative, News Corp, ARN, Tapt, Pinterest, SBS (AdNews)
  • THE WEST AUSTRALIAN: The West Australian & LiSTNR Collaborate On Documentary Series Exposing Australia’s Cocaine Epidemic (B&T)
  • UNIVERSAL: Spotify to let users create AI song remixes in Universal deal (Mumbrella)
  • UNIVERSAL: Spotify to monetise AI-generated covers in Universal partnership (mediaweek)
  • VAL MORGAN: Val Morgan Cinema debuts ‘Glasses Free 3D’ advertising format, Red Bull inaugural partner (Mi3)
  • VAL MORGAN: Val Morgan Cinema launches glasses-free 3D advertising (AdNews)
  • VOX MEDIA: James Murdoch acquires New York Magazine and Vox (AdNews)
  • VOX MEDIA: James Murdoch Buys Half Of Vox Media For $419 Million In First Major Media Move (B&T)

People

  • ABBIE CHATFIELD: ‘I envy you’: An open letter to Abbie Chatfield (mediaweek)
  • ALEX EDEN-LACHOWICZ: Young Guns: Alex Eden-Lachowicz at JOLT (AdNews)
  • AMANDA SZYLO DUNCAN: Amanda Szylo Duncan appointed chief strategy officer at Houston Group (AdNews)
  • BRUCE MCWILLIAM: Bruce McWilliam now owns close to 10% of SCA, as Unmade Index finishes week down (Mumbrella)
  • DARSHAN PAWANI: ‘We Gave It 100%’: Starcom’s Elizabeth Nan Tie & Darshan Pawani On Their Cairns Hatchlings Win (B&T)
  • ELIZABETH NAN TIE: ‘We Gave It 100%’: Starcom’s Elizabeth Nan Tie & Darshan Pawani On Their Cairns Hatchlings Win (B&T)
  • ELON MUSK: Elon Musk’s X fined $650k in Australian child safety battle (mediaweek)
  • ELON MUSK: Elon Musk’s X fined for failing child protection in Australia (AdNews)
  • JAMES MURDOCH: James Murdoch acquires New York Magazine and Vox (AdNews)
  • JAMES MURDOCH: James Murdoch Buys Half Of Vox Media For $419 Million In First Major Media Move (B&T)
  • JOHN WREN: Omnicom faces shareholder revolt over John Wren’s A$108.5m package (mediaweek)
  • LAUREN DAWBER: Lauren Dawber appointed Optus executive general manager of marketing (AdNews)
  • LAUREN DAWBER: Optus Promotes Lauren Dawber To Head Up Marketing (B&T)
  • MICK LONG: Industry Profile: Mick Long at Momentum (AdNews)
  • NAYSLA EDWARDS: Naysla Edwards Reminds Adland That Human Connection Is Marketing’s Most Important Asset (B&T)
  • PARIS RAINE: It felt very smooth’: Paris Raine on launching the Hollywood Reporter in Australia (Mumbrella)
  • PAULINE HANSON: Pauline Hanson staffer reprimanded after telling journalist to ‘shut up’ (mediaweek)
  • VICTORIA GEHRIG: ‘Exactly What We Need’: Victoria Gehrig Joins Think HQ As Chief Operating Officer (B&T)
  • VICTORIA GEHRIG: Think HQ installs Victoria Gehrig as chief operating officer (Mi3)
  • VICTORIA GEHRIG: Victoria Gehrig appointed COO Think HQ (AdNews)
Updated: Sun 24 May 2026, 5:56 pm