What the media industry in Australia has been talking about over the last few days

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Agencies & HoldCos

  • BLAZEAWAY: ‘A Natural Fit’: Are Media Appoints Blazeaway Media To Run Sales in SA (B&T)
  • BLAZEAWAY: Are Media appoints Blazeaway South Australia sales representative (AdNews)
  • BLAZEAWAY: Are Media partners with Blazeaway Media for South Australian expansion (Mi3)
  • BLAZEAWAY: Blazeaway Media nabs Are Media sales representation in SA (mediaweek)
  • CLEMENGER BBDO: Clemenger drops out of Samsung creative and media pitch (AdNews)
  • CLEMENGER BBDO: Clemenger out of Samsung creative and media pitch (AdNews)
  • CLEMENGER BBDO: DoorDash Bag Chat with Clemenger BBDO (AdNews)
  • HAVAS: Havas Blak launched for First Nations communications (AdNews)
  • HAVAS: Havas Red & Sunsweet Prunes Tap Influencers To Make Prunes Relevant (B&T)
  • MEDIA33: ‘Significant Opportunity’: Media33 Wins Media Accounts For STEDI & Runva (B&T)
  • PUBLICIS: Publicis’ Arthur Sadoun gets his pay rise (AdNews)
  • SAATCHI & SAATCHI: ‘Make Them Pause’: Sophie & Sophie From Saatchi & Saatchi Opine On The Need For Unbridled Creativity In OOH (B&T)
  • SHOWPONY: Tourism Central Australia Launches ‘Head For The Heart’ Platform Via Showpony (B&T)
  • SOCIAL SOUP: Social Soup research reveals Australians seek genuine community over brand connection (Mi3)
  • SOCIAL SOUP: The analogue backlash: Social Soup exposes brand community fails (mediaweek)

Companies & Advertisers

  • AMI: Zambrero appoints former AMI executive Bronwyn Heys as CMO (Mumbrella)
  • DOORDASH: DoorDash Bag Chat with Clemenger BBDO (AdNews)
  • EXPRESSVPN: ExpressVPN leads vpn industry with 27 independent security audits (Mi3)
  • INTUIT MAILCHIMP: Intuit Mailchimp Launches Analytics AI To Streamline Marketing Data (B&T)
  • MACQUARIE CENTRE: Macquarie Centre launches ‘Where it All Begins’ campaign to elevate shopping experience (Mi3)
  • RUNVA: ‘Significant Opportunity’: Media33 Wins Media Accounts For STEDI & Runva (B&T)
  • SAMSUNG: Clemenger drops out of Samsung creative and media pitch (AdNews)
  • SAMSUNG: Clemenger out of Samsung creative and media pitch (AdNews)
  • STEDI: ‘Significant Opportunity’: Media33 Wins Media Accounts For STEDI & Runva (B&T)
  • SUNSWEET PRUNES: Havas Red & Sunsweet Prunes Tap Influencers To Make Prunes Relevant (B&T)
  • TOURISM CENTRAL AUSTRALIA: Tourism Central Australia Launches ‘Head For The Heart’ Platform Via Showpony (B&T)
  • ZAMBRERO: Zambrero appoints former AMI CEO Bronwyn Heys as CMO (Mumbrella)

Industry & General Topics

  • AI: ‘Marketers Should Stop Wasting Money On Unnecessary New Platforms & AI Tools’: Ebiquity Global CEO (B&T)
  • AI: ‘Why does CX still suck so much?’: Martech’s top two thinkers say AI exposed the hard truth that brands optimised for surveillance, efficiency and software sprawl, not customers (Mi3)
  • AI: Industrialising uncertainty’: Kopilot’s Kenny Hill warns AI is frying our brains (Mumbrella)
  • AI: Privacy concerns escalate as trust in AI and social media plummets, OAIC report reveals (Mi3)
  • AUSTRALIANS: Aussies are chasing small wins as cost-of-living pressure bites (mediaweek)
  • BRAND LOYALTY: Why experience is rewriting the rules of brand loyalty (mediaweek)
  • COMMUNITY: Social Soup research reveals Australians seek genuine community over brand connection (Mi3)
  • COMMUNITY: The analogue backlash: Social Soup exposes brand community fails (mediaweek)
  • CONSUMERS: Consumers Crave ‘Real Creators & Real Experiences’ But When Will Budgets Follow Suit? (B&T)
  • CREATORS: Consumers Crave ‘Real Creators & Real Experiences’ But When Will Budgets Follow Suit? (B&T)
  • CX: ‘Why does CX still suck so much?’: Martech’s top two thinkers say AI exposed the hard truth that brands optimised for surveillance, efficiency and software sprawl, not customers (Mi3)
  • EBIQUITY: ‘Marketers Should Stop Wasting Money On Unnecessary New Platforms & AI Tools’: Ebiquity Global CEO (B&T)
  • ECONOMIC PRESSURE: Aussies are chasing small wins as cost-of-living pressure bites (mediaweek)
  • EXPERIENCES: Consumers Crave ‘Real Creators & Real Experiences’ But When Will Budgets Follow Suit? (B&T)
  • MMM: Warning sounded over free MMM from digital platforms (Mumbrella)
  • OUT OF HOME: ‘Make Them Pause’: Sophie & Sophie From Saatchi & Saatchi Opine On The Need For Unbridled Creativity In OOH (B&T)
  • RADIO: SONARR Awards Steps In Where Australian Commercial Radio & Podcast Awards Left Off (B&T)
  • SOCIAL MEDIA: Privacy concerns escalate as trust in AI and social media plummets, OAIC report reveals (Mi3)
  • SONARR AWARDS: SONARR Awards Steps In Where Australian Commercial Radio & Podcast Awards Left Off (B&T)
  • VPN: ExpressVPN leads vpn industry with 27 independent security audits (Mi3)

Media Owners & Content

  • ABC: ABC News Boss drop comes early after Marks’ big Senate tease (mediaweek)
  • ABC: Reuters Executive Editor To Head News & Current Affairs At The ABC (B&T)
  • ARE MEDIA: ‘A Natural Fit’: Are Media Appoints Blazeaway Media To Run Sales in SA (B&T)
  • ARE MEDIA: Are Media appoints Blazeaway South Australia sales representative (AdNews)
  • ARE MEDIA: ARE Media partners with Blazeaway Media for South Australian expansion (Mi3)
  • ARE MEDIA: Blazeaway Media nabs Are Media sales representation in SA (mediaweek)
  • CARSALES: ‘Confidence before committing’: carsales launches guide for overwhelmed new car buyers (mediaweek)
  • CARSALES: Carsales launches comprehensive New Car Buyer’s Guide to aid consumer decision-making (Mi3)
  • CARSALES: Carsales Takes New Car Buyers For A Spin With New Discovery Guide (B&T)
  • CARSALES: Carsales unveils New Car Buyer’s Guide, shifting focus from awards to always-on presence (Mi3)
  • GOOGLE: YouTube & Netflix Receive Sharpest Rise In Marketing Investment Over The Past Year (B&T)
  • META: Meta launches paid subscriptions (AdNews)
  • META: Meta Ramps Up Efforts To Combat FIFA World Cup Scams (B&T)
  • META: Meta tackles ‘World Cup scam economy’ with new safety tools (mediaweek)
  • NETFLIX: Netflix rakes in $1.5b in Australia, shifts most offshore (AFR)
  • NETFLIX: Netflix subscribers paying more despite less original content (mediaweek)
  • NETFLIX: YouTube & Netflix Receive Sharpest Rise In Marketing Investment Over The Past Year (B&T)
  • NINE: TV Ratings (28/5/2026): Blues Clean Sweep Proves Winning Formula For Nine (B&T)
  • PLATFORMS: ‘Marketers Should Stop Wasting Money On Unnecessary New Platforms & AI Tools’: Ebiquity Global CEO (B&T)
  • VAST BILLBOARDS: Vast Billboards donates digital space to support Kiwi artists during NZ music month (Mi3)

People

  • ARTHUR SADOUN: Publicis’ Arthur Sadoun gets his pay rise (AdNews)
  • BRONWYN HEYS: Zambrero appoints former AMI CEO Bronwyn Heys as CMO (Mumbrella)
  • HUGH MARKS: ABC News Boss drop comes early after Marks’ big Senate tease (mediaweek)
  • KENNY HILL: Industrialising uncertainty’: Kopilot’s Kenny Hill warns AI is frying our brains (Mumbrella)
  • LYNDALL SPOONER: Why experience is rewriting the rules of brand loyalty (mediaweek)
  • NICK GARRETT: Make it simpler’: Garrett calls for industry redesign as holdco bosses meet on-stage (Mumbrella)
Updated: Sun 31 May 2026, 6:01 pm