What the media industry in Australia is talking about today

IT’S FRIDAY: ‘A Milkshake In Disguise’: Suntory BOSS Coffee Disses Iced Coffee Category In New Campaign Via It’s Friday ➡️
SICKDOGWOLFMAN: SICKDOGWOLFMAN appoints James Wills creative director ➡️
WPP: WPP’s Cindy Rose gets her pay rise ➡️

CHATGPT: Independent agencies back ChatGPT ads as the next Google ➡️
S4: S4 revenue slips again but cautious tech clients ‘stablising’ ➡️
SCOOTER: Scooter Expands Remit With Retail Media Arm ➡️
SUNTORY: ‘A Milkshake In Disguise’: Suntory BOSS Coffee Disses Iced Coffee Category In New Campaign Via It’s Friday ➡️

AD INDUSTRY: Jobs Intelligence – The latest ad industry roles, May 11, 2026 ➡️
AI: Australians Can Spot AI Slop And Brands Are Paying The Price ➡️
AI: New Rumblings: Ex-Woolies Lead & Agency Founders Launch AI Platform For Marketers ➡️
MEDIA: Federal budget 2026 – Sweeteners for media but watch for the inflation sting ➡️
RETAIL MEDIA: Scooter Expands Remit With Retail Media Arm ➡️
TECH: S4 revenue slips again but cautious tech clients ‘stablising’ ➡️
VIDEO FUTURES COLLECTIVE: Video Futures Collective launches streaming frequency research ➡️

CINDY ROSE: WPP’s Cindy Rose gets her pay rise ➡️
JAMES WILLS: SICKDOGWOLFMAN appoints James Wills creative director ➡️
JODY ELSTON: Effie Faces Behind The Cases: Jonathan Kerr & Jody Elston on enduring effectiveness ➡️
JONATHAN KERR: Effie Faces Behind The Cases: Jonathan Kerr & Jody Elston on enduring effectiveness ➡️