What the media industry in Australia is talking about today

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Agencies

  • AICANDY: Emotive and AiCandy launch AI-driven STI awareness campaign for Four Seasons Condoms ➡️
  • AICANDY: Gonorrhoea, chlamydia and syphilis: Emotive and AiCandy tackle the issue of rising STI rates ➡️
  • AICANDY: How Emotive and AiCandy personified STIs to engage Gen Z ➡️
  • AKCELO: Akcelo Launches London Office As Global Expansion Accelerates ➡️
  • DENTSU: Dentsu ANZ Closes & Sells Salesforce Business To US Holding Company ➡️
  • DENTSU: Dentsu sells Salesforce arm ➡️
  • DENTSU: DentsuANZ culls Merkle standalone operations, sells Salesforce business to Enduring Ventures ➡️
  • DENTSU: Merkle gone in ANZ as Dentsu sells Salesforce practice ➡️
  • EMOTIVE: Emotive and AiCandy launch AI-driven STI awareness campaign for Four Seasons Condoms ➡️
  • EMOTIVE: Four Seasons Condoms turns STIs into monsters in an ‘unashamedly AI’ campaign from Emotive ➡️
  • EMOTIVE: Gonorrhoea, chlamydia and syphilis: Emotive and AiCandy tackle the issue of rising STI rates ➡️
  • EMOTIVE: How Emotive and AiCandy personified STIs to engage Gen Z ➡️
  • ESSENCEMEDIACOM: EssenceMediacom Hires Former iProspect Leader Marcelle Hoyek ➡️
  • ESSENCEMEDIACOM: iProspect’s Marcelle Hoyek appointed MD at EssenceMediacom Sydney ➡️
  • ESSENCEMEDIACOM: WPP Media appoints Marcelle Hoyek to lead EssenceMediacom Sydney portfolio ➡️
  • ESSENCEMEDIACOM: WPP Media recruits Marcelle Hoyek as client managing director for EssenceMediacom Sydney ➡️
  • FOXCATCHER: Alex Warren promoted to head of sales at Foxcatcher ➡️
  • FOXCATCHER: Foxcatcher hands Alex Warren national sales reins ➡️
  • FOXCATCHER: Foxcatcher Promotes Alex Warren To Head Of Sales ➡️
  • HOWATSON+COMPANY: Allianz ‘Care in your corner’ via Howatson+Company ➡️
  • HOWATSON+COMPANY: Allianz puts care in the corner via Howatson+Company ➡️
  • IPROSPECT: EssenceMediacom Hires Former iProspect Leader Marcelle Hoyek ➡️
  • IPROSPECT: iProspect’s Marcelle Hoyek appointed MD at EssenceMediacom Sydney ➡️
  • MARKETFORCE: Marketforce announces two creative hires ➡️
  • MERKLE: Merkle gone in ANZ as Dentsu sells Salesforce practice ➡️
  • ODETTE & CO: Odette & Co Hires Ex-Special Group Award Winner Bella Hayes ➡️
  • ORANGE LINE: Orange Line secures SEO and AI visibility contract with Ashley & Martin ➡️
  • ORANGE LINE: Orange Line wins Ashley & Martin pitch ➡️
  • ORANGE LINE: Orange Line wins Ashley & Martin SEO and AI visibility account ➡️
  • ORCHARD: Orchard to drive digital transformation for Precision Group’s retail portfolio ➡️
  • ORCHARD: Orchard wins Precision Group pitch ➡️
  • ORCHARD: Precision Group Picks Orchard To Drive Digital Transformation ➡️
  • PUBLICIS: A long overdue marketing reckoning: Publicis Sapient global CMO on doing the business of growth outcomes, not chasing outputs – plus her 5 steps to AI marketing team redesign ➡️
  • SOUND STORY: Sound Story appoints general manager ➡️
  • SPECIAL GROUP: Odette & Co Hires Ex-Special Group Award Winner Bella Hayes ➡️
  • WPP: WPP Media appoints Marcelle Hoyek to lead EssenceMediacom Sydney portfolio ➡️
  • WPP: WPP Media recruits Marcelle Hoyek as client managing director for EssenceMediacom Sydney ➡️

Companies

  • ALLIANZ: ‘You Don’t Need To Have It All Figured Out’: Allianz GM Laura Halbert Features On Limitless Equation Podcast ➡️
  • ALLIANZ: Allianz ‘Care in your corner’ via Howatson+Company ➡️
  • ALLIANZ: Allianz puts care in the corner via Howatson+Company ➡️
  • ALLIANZ: Allianz unveils ‘Care in Your Corner’ campaign to reinforce commitment to stakeholders ➡️
  • ASHLEY & MARTIN: Orange Line secures SEO and AI visibility contract with Ashley & Martin ➡️
  • ASHLEY & MARTIN: Orange Line wins Ashley & Martin pitch ➡️
  • ASHLEY & MARTIN: Orange Line wins Ashley & Martin SEO and AI visibility account ➡️
  • COUNTRY ROAD: Country Road partners with Shopify for unified commerce platform ➡️
  • DE’LONGHI: De’Longhi launches emotionally charged ‘Not Without My De’Longhi’ campaign ➡️
  • ENDURING VENTURES: DentsuANZ culls Merkle standalone operations, sells Salesforce business to Enduring Ventures ➡️
  • FOUR SEASONS CONDOMS: Emotive and AiCandy launch AI-driven STI awareness campaign for Four Seasons Condoms ➡️
  • FOUR SEASONS CONDOMS: Four Seasons Condoms turns STIs into monsters in an ‘unashamedly AI’ campaign from Emotive ➡️
  • PRECISION GROUP: Orchard to drive digital transformation for Precision Group’s retail portfolio ➡️
  • PRECISION GROUP: Orchard wins Precision Group pitch ➡️
  • PRECISION GROUP: Precision Group Picks Orchard To Drive Digital Transformation ➡️
  • SALESFORCE: Dentsu sells Salesforce arm ➡️
  • SALESFORCE: DentsuANZ Closes & Sells Salesforce Business To US Holding Company ➡️
  • SALESFORCE: DentsuANZ culls Merkle standalone operations, sells Salesforce business to Enduring Ventures ➡️
  • SALESFORCE: Merkle gone in ANZ as Dentsu sells Salesforce practice ➡️
  • SHOPIFY: Country Road partners with Shopify for unified commerce platform ➡️
  • WORDLE: Wordle to become a game show ➡️

Industry

  • AI: A long overdue marketing reckoning: Publicis Sapient global CMO on doing the business of growth outcomes, not chasing outputs – plus her 5 steps to AI marketing team redesign ➡️
  • AI: AI hallucinations cost Aussie brands millions in lost sales ➡️
  • AI: Cairns Crocodiles 2026: Why Marketing Is Moving Beyond AI Hype ➡️
  • AI: Market analysts bullish on News Corp AI play ➡️
  • AUSSIE BRANDS: AI hallucinations cost Aussie brands millions in lost sales ➡️
  • AUSTRALIAN ADVERTISERS: The cost of dull media for Australian advertisers ➡️
  • AUSTRALIANS: Half Of Aussies Admit They Scroll Purely Out Of Habit ➡️
  • CINEMA: Mother’s Day weekend delivers record box office for Australian cinemas ➡️
  • MOTHER’S DAY: Mother’s Day records biggest box office ➡️
  • MOTHER’S DAY: Mother’s Day weekend delivers record box office for Australian cinemas ➡️
  • REGIONAL AUSTRALIA: Why regional Australia has become TV’s most overlooked growth play ➡️

MediaOwners

  • ABC: ABC appoints Crikey’s Cam Wilson as national AI tech reporter ➡️
  • CRIKEY: ABC appoints Crikey’s Cam Wilson as national AI tech reporter ➡️
  • GAWK OUTDOOR: Gawk Outdoor expands regional NSW billboard network with Sports & Outdoor partnership ➡️
  • GAWK OUTDOOR: Gawk Outdoor to rep sales for regional NSW Sports & Outdoor network ➡️
  • KIIS: ‘Will I have a job?’: Intern Pete lifts lid on KIIS chaos after Kyle and Jackie O exit ➡️
  • NEWS CORP: Market analysts bullish on News Corp AI play ➡️
  • NINE: How Nine and Magnite push programmatic boundaries ➡️
  • PINTEREST: Ideas Should Spark Action: Pinterest Previews The Week To Come In Cairns ➡️
  • SKY NEWS AUSTRALIA: Sky News Australia launches current affairs quiz show Quizzical ➡️

People

  • ABBIE CHATFIELD: Abbie Chatfield apologies for ‘joke’ as Keli Holiday denied entry to US ➡️
  • ALEX WARREN: Alex Warren promoted to head of sales at Foxcatcher ➡️
  • ALEX WARREN: Foxcatcher hands Alex Warren national sales reins ➡️
  • ALEX WARREN: Foxcatcher Promotes Alex Warren To Head Of Sales ➡️
  • BELLA HAYES: Odette & Co Hires Ex-Special Group Award Winner Bella Hayes ➡️
  • CAM WILSON: ABC appoints Crikey’s Cam Wilson as national AI tech reporter ➡️
  • JACKIE O: ‘Will I have a job?’: Intern Pete lifts lid on KIIS chaos after Kyle and Jackie O exit ➡️
  • KELI HOLIDAY: Abbie Chatfield apologies for ‘joke’ as Keli Holiday denied entry to US ➡️
  • KERREN MORRIS: Fast 10: Kerren Morris On Leading The Charge In Humanitarian Aid ➡️
  • KYLE SANDILANDS: ‘Will I have a job?’: Intern Pete lifts lid on KIIS chaos after Kyle and Jackie O exit ➡️
  • LAURA HALBERT: ‘You Don’t Need To Have It All Figured Out’: Allianz GM Laura Halbert Features On Limitless Equation Podcast ➡️
  • MARCELLE HOYEK: EssenceMediacom Hires Former iProspect Leader Marcelle Hoyek ➡️
  • MARCELLE HOYEK: iProspect’s Marcelle Hoyek appointed MD at EssenceMediacom Sydney ➡️
  • MARCELLE HOYEK: WPP Media appoints Marcelle Hoyek to lead EssenceMediacom Sydney portfolio ➡️
  • MARCELLE HOYEK: WPP Media recruits Marcelle Hoyek as client managing director for EssenceMediacom Sydney ➡️
  • ZEYNEP INANOGLU OZDEMIR: Atlassian CMO Zeynep Inanoglu Ozdemir exits ➡️
Updated: Tue 12 May 2026, 1:20 pm