What the media industry in Australia was talking about yesterday

·

·

Agencies & HoldCos

  • 303: 303 and Mediahub nabs Australian Cancer Research Foundation account (mediaweek)
  • 303: ACRF appoints Mediahub and 303 to boost brand awareness and donations (Mi3)
  • 303: Australian Cancer Research Foundation Hires 303 & Mediahub To Build Brand (B&T)
  • 303: Mediahub and 303 win Australian Cancer Research Foundation pitch (AdNews)
  • COCOGUN: Diabetes Australia Highlights The Hidden Dangers Of Ultra-Processed Foods Via Cocogun (B&T)
  • DEEP MEDIA: Deep Media appoints Kacie Serls to lead new retail division amid growing retail media investment (Mi3)
  • DEEP MEDIA: Deep Media Taps Former Amazon Ads Executive Kacie Serls To Lead Deep Retail (B&T)
  • DENTSU: Dentsu Extends Tourism & Events QLD Contract, Adds Offline Media Buying (B&T)
  • DENTSU: Dentsu picks up Tourism and Events Queensland offline media (AdNews)
  • DENTSU: dentsu Queensland lands TEQ extension and full media remit (mediaweek)
  • EMOTIVE: Emotive extends Google Pixel’s partnership with Oscar Piastri through fan-driven campaign (Mi3)
  • EMOTIVE: Google Pixel and Emotive turn ‘Oscar Pastry’ fandom into merch (mediaweek)
  • HAVAS: Havas Media CEO: Agencies are missing the point on AI (AdNews)
  • IPG MEDIABRANDS: noisy taps former IPG Matt Holmes as Brand Partnerships Director (mediaweek)
  • MBCS: Noisy hires former MBCS strategy lead Matt Holmes (Mumbrella)
  • MEDIAHUB: 303 and Mediahub nabs Australian Cancer Research Foundation account (mediaweek)
  • MEDIAHUB: ACRF appoints Mediahub and 303 to boost brand awareness and donations (Mi3)
  • MEDIAHUB: Australian Cancer Research Foundation Hires 303 & Mediahub To Build Brand (B&T)
  • MEDIAHUB: Mediahub and 303 win Australian Cancer Research Foundation pitch (AdNews)
  • ONE DAY: R/GA and One Day forge new brand identity to support emerging Australian artists (Mi3)
  • ONE DAY: R/GA puts One Day’s artist dreams in lights (mediaweek)
  • ONE DAY: R/GA Rebrands One Day As Music Industry ‘Increasingly Run By Predictability’ (B&T)
  • R/GA: R/GA and One Day forge new brand identity to support emerging Australian artists (Mi3)
  • R/GA: R/GA puts One Day’s artist dreams in lights (mediaweek)
  • R/GA: R/GA Rebrands One Day As Music Industry ‘Increasingly Run By Predictability’ (B&T)
  • RYVALMEDIA: Ryvalmedia Sydney lands Avant Mutual digital media remit (mediaweek)
  • RYVALMEDIA: Ryvalmedia Sydney wins Avant Mutual media account (AdNews)
  • THINKERBELL: Thinkerbell’s Kathryn Furnari on killing silos and chasing ‘Measured Magic’ (mediaweek)

Companies & Advertisers

  • ACRF: ACRF appoints Mediahub and 303 to boost brand awareness and donations (Mi3)
  • ADMOSIS MEDIA GROUP: Industry Profile: Kevin Colombu at Admosis Media Group (AdNews)
  • AMAYSIM: Why Amaysim’s fully-AI commercials are working (AdNews)
  • AUSTRALIAN CANCER RESEARCH FOUNDATION: 303 and Mediahub nabs Australian Cancer Research Foundation account (mediaweek)
  • AUSTRALIAN CANCER RESEARCH FOUNDATION: Australian Cancer Research Foundation Hires 303 & Mediahub To Build Brand (B&T)
  • AUSTRALIAN CANCER RESEARCH FOUNDATION: Mediahub and 303 win Australian Cancer Research Foundation pitch (AdNews)
  • AVANT MUTUAL: Ryvalmedia Sydney lands Avant Mutual digital media remit (mediaweek)
  • AVANT MUTUAL: Ryvalmedia Sydney wins Avant Mutual media account (AdNews)
  • DIABETES AUSTRALIA: Diabetes Australia Highlights The Hidden Dangers Of Ultra-Processed Foods Via Cocogun (B&T)
  • JAMESON WHISKY: Jameson Whisky Partners With Dan Does Footy To Launch The ‘Ultra Kicking Challenge’ Via 2045 (B&T)
  • NRL: Amazon reportedly bidding for NRL rights (Mumbrella)
  • PERTH BEARS: Perth Bears surge past 16,000 foundation members after launch (mediaweek)
  • PRIVATE MEDIA: Ex-Private Media CEO Will Hayward joins the Contrarians podcast (Mumbrella)
  • SOCIAL SOUP: Half of Aussie creators walk away from inauthentic brand deals, Social Soup finds (mediaweek)
  • SOCIAL SOUP: Majority of Australian creators reject inauthentic brand deals, Social Soup research reveals (Mi3)
  • TEQ: dentsu Queensland lands TEQ extension and full media remit (mediaweek)
  • TOURISM & EVENTS QLD: Dentsu Extends Tourism & Events QLD Contract, Adds Offline Media Buying (B&T)
  • TOURISM AND EVENTS QUEENSLAND: Dentsu picks up Tourism and Events Queensland offline media (AdNews)

Industry & General Topics

  • ADVERTISERS: Advertisers keep spending: Digital market posts strongest March quarter on record (mediaweek)
  • AGE: Age social media ban cutting young Australians off from news (AdNews)
  • AI: Havas Media CEO: Agencies are missing the point on AI (AdNews)
  • AI: StackAdapt Co-Founder On Cracking The Holy Grail, Training The Next Gen & Why He Won’t Use ‘AI Efficiencies’ To Cut Jobs (B&T)
  • AI: Why Amaysim’s fully-AI commercials are working (AdNews)
  • AUSTRALIAN ARTISTS: R/GA and One Day forge new brand identity to support emerging Australian artists (Mi3)
  • BRAND DEALS: Half of Aussie creators walk away from inauthentic brand deals, Social Soup finds (mediaweek)
  • CREATOR ECONOMY: Music built the creator economy. Now it could break it (mediaweek)
  • CREATORS: Half of Aussie creators walk away from inauthentic brand deals, Social Soup finds (mediaweek)
  • CREATORS: Majority of Australian creators reject inauthentic brand deals, Social Soup research reveals (Mi3)
  • DIGITAL ADVERTISING: Australia’s Internet Ad Market Hits Record $4.9 Billion In Q1 2026 (B&T)
  • DIGITAL ADVERTISING: Australian internet advertising market hits record $4.9 billion in Q1 2026 (Mi3)
  • DIGITAL ADVERTISING: IAB: Australian internet advertising March quarter hits record $4.9 billion (AdNews)
  • DIGITAL MARKET: Advertisers keep spending: Digital market posts strongest March quarter on record (mediaweek)
  • IAB: IAB: Australian internet advertising March quarter hits record $4.9 billion (AdNews)
  • INDUSTRY PROFILE: Industry Profile: Kevin Colombu at Admosis Media Group (AdNews)
  • LAMESTREAM MEDIA: ‘Pretty Wild’: Lamestream media talks about its first birthday (mediaweek)
  • MARKETERS: MMM’s revenge: Why marketers are ditching click-chasing for ‘meaningful measurement’ (mediaweek)
  • OUT OF HOME: Out Of Home Industry Donates $12.5 Million To Champion Fresh Veggies Across Australia (B&T)
  • PODCASTS: Jas Bedir, Carly Pelham & Jen Dobbie Say Fck It & Turn It Into A Podcast (B&T)
  • RETAIL MEDIA: Deep Media appoints Kacie Serls to lead new retail division amid growing retail media investment (Mi3)
  • SOCIAL MEDIA: Age social media ban cutting young Australians off from news (AdNews)
  • SOCIAL MEDIA BAN: Age social media ban cutting young Australians off from news (AdNews)
  • STACKADAPT: StackAdapt Co-Founder On Cracking The Holy Grail, Training The Next Gen & Why He Won’t Use ‘AI Efficiencies’ To Cut Jobs (B&T)
  • STATE OF ORIGIN: Where to watch every State of Origin 2026 match (mediaweek)
  • SUPER MEMBERS COUNCIL: Super Members Council calls for ban on lead generation targeting Australians’ superannuation (Mi3)

Media Owners & Content

  • ALLIANCE OUTDOOR: Young Guns: Sascha Odisho at Alliance Outdoor (AdNews)
  • AMAZON: Amazon reportedly bidding for NRL rights (Mumbrella)
  • AMAZON: Amazon Reportedly Enters The Race For NRL Broadcast Rights (B&T)
  • AMAZON: Deep Media Taps Former Amazon Ads Executive Kacie Serls To Lead Deep Retail (B&T)
  • ARE MEDIA: Are Media’s Nicky Briger: Luxury Market Buoyant Despite Cost Of Living Pressures (B&T)
  • ARN: EXCLUSIVE: Kyle and Jackie O censor Missy Balfour made redundant by ARN (mediaweek)
  • GOOGLE: Emotive extends Google Pixel’s partnership with Oscar Piastri through fan-driven campaign (Mi3)
  • GOOGLE: Google Pixel and Emotive turn ‘Oscar Pastry’ fandom into merch (mediaweek)
  • MMM: MMM’s revenge: Why marketers are ditching click-chasing for ‘meaningful measurement’ (mediaweek)
  • NEWS: Age social media ban cutting young Australians off from news (AdNews)
  • NINE: Headliners, Presented By Nine (B&T)
  • NINE: TV Ratings (25/5/2026): Tipping Point Leads Monday Night For Nine (B&T)
  • NINE: TV Ratings Monday 25 May: Seven News tops reach, Nine wins entertainment with Michael Jackson (mediaweek)
  • NOISY: Matt Holmes joins noisy as brand partnerships director (Mi3)
  • NOISY: Noisy hires former MBCS strategy lead Matt Holmes (Mumbrella)
  • NOISY: noisy taps former IPG Matt Holmes as Brand Partnerships Director (mediaweek)
  • SCA: Bruce McWilliam gains SCA shareholder backing for board seat (mediaweek)
  • SCA: SCA shareholder support gathers for ex-Seven executive Bruce McWilliam (AdNews)
  • SEVEN: SCA shareholder support gathers for ex-Seven executive Bruce McWilliam (AdNews)
  • SEVEN: TV Ratings Monday 25 May: Seven News tops reach, Nine wins entertainment with Michael Jackson (mediaweek)
  • TAPT MEDIA: Tapt Media appoints Michael Graham National Trading Director (mediaweek)
  • TAPT MEDIA: Tapt Media promotes Michael Graham to national trading director (Mi3)

People

  • BRUCE MCWILLIAM: Bruce McWilliam gains SCA shareholder backing for board seat (mediaweek)
  • BRUCE MCWILLIAM: SCA shareholder support gathers for ex-Seven executive Bruce McWilliam (AdNews)
  • BYRON ALLEN: Meet billionaire Byron Allen, who’s taking Stephen Colbert’s time slot (mediaweek)
  • CARLY PELHAM: Jas Bedir, Carly Pelham & Jen Dobbie Say Fck It & Turn It Into A Podcast (B&T)
  • CATH BRANDS: Cath Brands On Why Asking For Help Is A Strength, Not A Weakness (B&T)
  • DAN DOES FOOTY: Jameson Whisky Partners With Dan Does Footy To Launch The ‘Ultra Kicking Challenge’ Via 2045 (B&T)
  • JACKIE O: EXCLUSIVE: Kyle and Jackie O censor Missy Balfour made redundant by ARN (mediaweek)
  • JAS BEDIR: Jas Bedir, Carly Pelham & Jen Dobbie Say Fck It & Turn It Into A Podcast (B&T)
  • JEN DOBBIE: Jas Bedir, Carly Pelham & Jen Dobbie Say Fck It & Turn It Into A Podcast (B&T)
  • KACIE SERLS: Deep Media appoints Kacie Serls to lead new retail division amid growing retail media investment (Mi3)
  • KACIE SERLS: Deep Media Taps Former Amazon Ads Executive Kacie Serls To Lead Deep Retail (B&T)
  • KATHRYN FURNARI: Thinkerbell’s Kathryn Furnari on killing silos and chasing ‘Measured Magic’ (mediaweek)
  • KEVIN COLOMBU: Industry Profile: Kevin Colombu at Admosis Media Group (AdNews)
  • KYLE SANDILANDS: EXCLUSIVE: Kyle and Jackie O censor Missy Balfour made redundant by ARN (mediaweek)
  • MARCUS WILLIS: The Fast 10: Marcus Willis On Why Boring Is The Enemy (B&T)
  • MATT HOLMES: Matt Holmes joins noisy as brand partnerships director (Mi3)
  • MATT HOLMES: Noisy hires former MBCS strategy lead Matt Holmes (Mumbrella)
  • MATT HOLMES: noisy taps former IPG Matt Holmes as Brand Partnerships Director (mediaweek)
  • MICHAEL GRAHAM: Michael ‘MG’ Graham Tapt For National Trading Role (B&T)
  • MICHAEL GRAHAM: Tapt Media appoints Michael Graham National Trading Director (mediaweek)
  • MICHAEL GRAHAM: Tapt Media promotes Michael Graham to national trading director (Mi3)
  • MICHAEL JACKSON: TV Ratings Monday 25 May: Seven News tops reach, Nine wins entertainment with Michael Jackson (mediaweek)
  • MISSY BALFOUR: EXCLUSIVE: Kyle and Jackie O censor Missy Balfour made redundant by ARN (mediaweek)
  • NICKY BRIGER: Are Media’s Nicky Briger: Luxury Market Buoyant Despite Cost Of Living Pressures (B&T)
  • OSCAR PASTRY: Google Pixel and Emotive turn ‘Oscar Pastry’ fandom into merch (mediaweek)
  • OSCAR PIASTRI: Emotive extends Google Pixel’s partnership with Oscar Piastri through fan-driven campaign (Mi3)
  • SASCHA ODISHO: Young Guns: Sascha Odisho at Alliance Outdoor (AdNews)
  • STACKADAPT CO-FOUNDER: StackAdapt Co-Founder On Cracking The Holy Grail, Training The Next Gen & Why He Won’t Use ‘AI Efficiencies’ To Cut Jobs (B&T)
  • STEPHEN COLBERT: Meet billionaire Byron Allen, who’s taking Stephen Colbert’s time slot (mediaweek)
  • THE THIRD CHEMICAL BROTHER: Avoid ‘Contempt Without Prior Investigation’ & Other Stakeholder Management Tips From The Third Chemical Brother (B&T)
  • WILL HAYWARD: Ex-Private Media CEO Will Hayward joins the Contrarians podcast (Mumbrella)

Updated: Tue 26 May 2026, 11:07 pm