What the media industry in Australia is talking about today

Agencies & HoldCos

• ALPHA DIGITAL: Alpha Digital regains independence AdNews
• ALPHA DIGITAL: EXCLUSIVE: Matt Cooper buys back Alpha Digital from XPON for $776 mediaweek
• DENTSU: Tabcorp chooses Dentsu as new media agency, ending long-term OMD partnership Mi3
• HOWATSON+CO: Howatson, Allianz, Australian Ethical and ANZ join Mumbrella’s Finance Marketing Summit Mumbrella
• OMD: Tabcorp chooses Dentsu as new media agency, ending long-term OMD partnership Mi3
• PUBLICIS: The days of crap experience briefs are over: Publicis Sapient CX chief pitches upfront problem solving to cope with true cost of design and content wastage in world of AI tokens, plus the new mentality required for CX Mi3
• SOUND STORY: Sound Story acquires Bec Brown’s The Comms Department to deepen crisis expertise Mumbrella
• SOUND STORY: Sound Story acquires The Comms Department mediaweek
• THE COMMS DEPARTMENT: Sound Story acquires Bec Brown’s The Comms Department to deepen crisis expertise Mumbrella
• THE COMMS DEPARTMENT: Sound Story acquires The Comms Department mediaweek
• THE OPEN ARMS: Georgina Martina Inc. rebrands as the Courage Collective via The Open Arms AdNews
• WELD STORIES: Weld Stories expands team AdNews
• WELD STORIES: Weld stories expands team with trio of appointments Mi3

Companies & Advertisers

• ALLIANZ: Howatson, Allianz, Australian Ethical and ANZ join Mumbrella’s Finance Marketing Summit Mumbrella
• AMPOL: ACCC approves Ampol’s purchase of EG Australia with conditions mediaweek
• ANZ: Howatson, Allianz, Australian Ethical and ANZ join Mumbrella’s Finance Marketing Summit Mumbrella
• AUSTRALIAN ETHICAL: Howatson, Allianz, Australian Ethical and ANZ join Mumbrella’s Finance Marketing Summit Mumbrella
• BACE: Dirt unveils Bace for Move With Nicole mediaweek
• BACE: Dirt unveils creative framework for global fitness platform, Bace Mi3
• BUNNINGS: Bunnings tops trust rankings; OpenAI enters most distrusted list as Optus tops it Mi3
• EG AUSTRALIA: ACCC approves Ampol’s purchase of EG Australia with conditions mediaweek
• GEORGINA MARTINA INC.: Georgina Martina Inc. rebrands as the Courage Collective via The Open Arms AdNews
• JETSTAR: Jetstar takes flight with Shannon Noll look-alikes for 22nd anniversary Mi3
• MCDONALD’S: McDonald’s Australia forgoes logo in ‘You Know Where’ OOH campaign Mi3
• MOVE WITH NICOLE: Dirt unveils Bace for Move With Nicole mediaweek
• NESPRESSO: Nespresso Australia unveils Vertuo Morning World experience in Sydney Mi3
• OPENAI: Bunnings tops trust rankings; OpenAI enters most distrusted list as Optus tops it Mi3
• OPENAI: ChatGPT’s day in court: Florida goes to war with OpenAI mediaweek
• OPTUS: Bunnings tops trust rankings; OpenAI enters most distrusted list as Optus tops it Mi3
• SPECSAVERS: SpecSavers renews ‘Home and Away’ sponsorship with new Audiology twist Mi3
• TABCORP: Tabcorp chooses Dentsu as new media agency, ending long-term OMD partnership Mi3

Industry & General Topics

• AD SLUMP: Agencies urge clients to look past the April ad slump AdNews
• ADNEWS SYDNEY L!VE: REGISTER NOW: AdNews Sydney L!VE full agenda revealed AdNews
• ADVERTISERS: Aussies Watching World Cup At Work Could Be ‘Huge Win’ For Advertisers B&T
• AGENCIES: Agencies urge clients to look past the April ad slump AdNews
• AI: Australian digital advertising faces talent crunch amid AI shift Mi3
• BIG TECH: ‘Highly Unprincipled & Coercive’: Big Tech Lashes News Bargaining Incentive B&T
• BRANDS: Brands ‘Pressured’ Into Lifting Retail Media Spend Despite Lack Of ‘Trust’ & ‘Effectiveness’ B&T
• CREATORS: Kantar launches a content creator measurement framework AdNews
• DIGITAL: Australian digital advertising faces talent crunch amid AI shift Mi3
• JOBS: Australian digital advertising faces talent crunch amid AI shift Mi3
• KANTAR: Kantar launches a content creator measurement framework AdNews
• KANTAR: Kantar Launches Creator Content Effectiveness Framework B&T
• PROGRAMMATIC: Australia’s biggest live audiences are now programmatic, and the opportunity is growing AdNews
• RESEARCH: 2026 Research Got Talent AdNews
• RESEARCH: ADIA Opens Entries For 2026 ‘Research Got Talent’ Competition B&T
• TALENT: 2026 Research Got Talent AdNews
• TALENT: ADIA Opens Entries For 2026 ‘Research Got Talent’ Competition B&T
• XPON: EXCLUSIVE: Matt Cooper buys back Alpha Digital from XPON for $776 mediaweek

Media Owners & Content

• AMAZON: Amazon scraps AI leaderboard after workers caught cheating mediaweek
• HOME AND AWAY: SpecSavers renews ‘Home and Away’ sponsorship with new Audiology twist Mi3
• META: Meta expands Teen Accounts content settings globally mediaweek
• NINE: Nine goes whole hog with ad-supported tier on Stan Mi3
• NINE: Nine Introduces Advertising Supported Tier On Stan B&T
• NINE: Nine launches ad-supported tier on Stan AdNews
• NINE: Nine to launch advertising on Stan with new ad-supported tier mediaweek
• SEVEN: 7plus claims top BVOD spot in May with 39% audience surge mediaweek
• SEVEN: TV Ratings Tuesday 2 June: Seven News leads total TV mediaweek
• TAPT MEDIA: Tapt Media launches Fascinated with Jacqui Felgate podcast mediaweek
• TAPT MEDIA: Tapt Media Launches Long-Form Conversation Podcast ‘Fascinated With Jacqui Felgate’ B&T

People

• BEC BROWN: Sound Story acquires Bec Brown’s The Comms Department to deepen crisis expertise Mumbrella
• CHRISTIAN SEALEY: Sodali’s ousted boss Christian Sealey plots Sue Cato-backed return AFR
• JACQUI FELGATE: Tapt Media launches Fascinated with Jacqui Felgate podcast mediaweek
• JACQUI FELGATE: Tapt Media Launches Long-Form Conversation Podcast ‘Fascinated With Jacqui Felgate’ B&T
• MATT COOPER: EXCLUSIVE: Matt Cooper buys back Alpha Digital from XPON for $776 mediaweek
• SHANNON NOLL: Jetstar takes flight with Shannon Noll look-alikes for 22nd anniversary Mi3
• SUE CATO: Sodali’s ousted boss Christian Sealey plots Sue Cato-backed return AFR
• WEZ HAWES: Wez Hawes joins outside creative partner strengthening female founded agencys unique Mi3
• WEZ HAWES: Wez Hawes joins OUTSIDE IN as creative partner mediaweek

Updated: Wed 03 Jun 2026, 1:15 pm