What the media industry in Australia was talking about yesterday

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Agencies

  • Bastion: Bastion strengthens media offering with new executive media director appointment ➡️
  • Bastion: PHD’s Joanna Barnes jumps to Bastion ➡️
  • Common Ventures: Breville celebrates the luxury of morning coffee in Common Ventures campaign ➡️
  • Emotive: ‘We’ll never sell this business:’ Emotive launches Emotive Productions ➡️
  • Emotive: Emotive spins off production arm into standalone business ➡️
  • Havas: Industry Profile: Nick Smith at Havas PLAY ➡️
  • Havas: Young Guns: Bably Negi at Havas ➡️
  • Momentum Worldwide: Momentum Worldwide lands SAP experiential brief in Australia ➡️
  • Omnicom: Omnicom reports A$8.7 billion March quarter ➡️
  • Omnicom: Omnicom’s brutal decision-making to sell agencies ➡️
  • PHD: PHD’s Joanna Barnes jumps to Bastion ➡️
  • RUN Aotearoa: Marshall Islands Appoints RUN Aotearoa To Lead Global Tourism Rebrand ➡️
  • Tag: Fresho appoints TAG for digital advertising and creative strategy ➡️
  • Tag: Fresho appoints TAG to drive global digital growth ➡️
  • Tag: TAG wins Fresho creative and digital account ➡️
  • Time Under Tension: ACA launches AI Academy with Time Under Tension ➡️
  • Time Under Tension: Ad Council Launches ‘AI Academy’ With Time Under Tension ➡️
  • WPP: QMS and WPP Media executives elected co-chairs of IAB Australia DOOH Council ➡️
  • WPP: QMS and WPP Media executives named co-chairs of IAB Australia DOOH Council ➡️
  • WPP: QMS’s Micheal Whiteside & WPP Media’s Jacqueline Ingram Join IAB Australia’s DOOH Council ➡️
  • WPP: WPP appoints Peter Agnefjäll to its board of directors ➡️
  • WPP: WPP secures global creative and production business for Henkel consumer brands ➡️
  • WPP: WPP wins global creative pitch for Henkel Consumer Brands ➡️

Companies

  • Aigentsphere: Aigentsphere raises $4m to tackle ‘agent sprawl’ as enterprises scramble for control over AI systems ➡️
  • Ancestry: EXCLUSIVE: Ancestry CMO reveals the secrets behind new celebrity campaign ➡️
  • ANZ: ‘AI is driving growth’: Meta ANZ flags local upside as Q1 revenue jumps 33% ➡️
  • Block: Kitchen Warehouse Helps Aussies ‘REMUMBER’ Mother’s Day Via Block ➡️
  • Breville: Breville celebrates the luxury of morning coffee in Common Ventures campaign ➡️
  • Breville: Breville turns daily coffee ritual into global platform with ‘Millions of Mornings’ ➡️
  • Breville: Breville’s ‘Millions of Mornings’ campaign highlights global coffee rituals ➡️
  • Fresho: Fresho appoints TAG for digital advertising and creative strategy ➡️
  • Fresho: Fresho appoints TAG to drive global digital growth ➡️
  • Fresho: TAG wins Fresho creative and digital account ➡️
  • GIO: Spotlight On Sponsors: Hours Out From State Of Origin GIO Goes ‘Blue For The Blues’ ➡️
  • Henkel: WPP secures global creative and production business for Henkel consumer brands ➡️
  • Henkel: WPP wins global creative pitch for Henkel Consumer Brands ➡️
  • HOYTS: HOYTS and IMAX crack record deal to expand footprint across ANZ ➡️
  • IMAX: HOYTS and IMAX crack record deal to expand footprint across ANZ ➡️
  • Kitchen Warehouse: Kitchen Warehouse Helps Aussies ‘REMUMBER’ Mother’s Day Via Block ➡️
  • Marshall Islands: Marshall Islands Appoints RUN Aotearoa To Lead Global Tourism Rebrand ➡️
  • Poppet: ‘I Could Hardly Breathe’: Poppet’s Nat Taylor Recalls Emotional Win As B&T’s Women In Media Awards Returns! ➡️
  • SAP: Momentum Worldwide lands SAP experiential brief in Australia ➡️
  • Specsavers: Specsavers Takes 95 Metre Billboard To Target Whether Aussies Are Long Or Short Sighted ➡️
  • Spotminders: She’s my wife, not a piece of checked luggage’: Spotminders ‘wife-tracking’ ad slammed by Ad Standards ➡️
  • Spotminders: Spotminders ad breach puts covert tracking in regulators’ sights ➡️
  • Vue: Taika Waititi Directs An ‘Epic Love Letter’ For Vue’s New European Brand Campaign ➡️
  • Vue: Vue unveils ‘Feel it Forever’ brand film directed by taika waititi ➡️

Industry

  • A Talking Chicken: We Created A Talking Chicken To Sell A Handbag (Spoiler: It Didn’t Work) ➡️
  • ACA: ACA launches AI Academy with Time Under Tension ➡️
  • Ad Council: Ad Council Launches ‘AI Academy’ With Time Under Tension ➡️
  • Ad Standards: She’s my wife, not a piece of checked luggage’: Spotminders ‘wife-tracking’ ad slammed by Ad Standards ➡️
  • Advertising: TV Ratings (29/4/2026): How Advertising In The 80s Birthed The Bogan ➡️
  • AI: How AI is reshaping the CMO role ➡️
  • AI: Meta revenue up by a third in an AI-powered leap ➡️
  • AI: Meta’s profit surge exposes the AI-scaled ad engine, as tax tailwind lifts earnings ➡️
  • B&T: ‘I Could Hardly Breathe’: Poppet’s Nat Taylor Recalls Emotional Win As B&T’s Women In Media Awards Returns! ➡️
  • CMO: How AI is reshaping the CMO role ➡️
  • DOOH: IAB Australia appoints new co-chairs for DooH Council ➡️
  • HR: HR influencer needed at the (former) home of Kyle and Jackie O ➡️
  • IAB: IAB Australia appoints new co-chairs for DooH Council ➡️
  • IAB: QMS and WPP Media executives elected co-chairs of IAB Australia DOOH Council ➡️
  • IAB: QMS and WPP Media executives named co-chairs of IAB Australia DOOH Council ➡️
  • IAB: QMS’s Micheal Whiteside & WPP Media’s Jacqueline Ingram Join IAB Australia’s DOOH Council ➡️
  • Industry Profile: Industry Profile: Nick Smith at Havas PLAY ➡️
  • Journalism: If you want media coverage, start seeing stories through a journalist’s lens ➡️
  • Kantar: Kantar: The campaigns that Australians remember are those that break patterns ➡️
  • Mother’s Day: Kitchen Warehouse Helps Aussies ‘REMUMBER’ Mother’s Day Via Block ➡️
  • Mumbrella Publish: 2026 Mumbrella Publish Awards are open, with updated criteria and new categories ➡️
  • Mumbrella Publish: The 2026 Mumbrella Publish Awards are now open ➡️
  • News Bargaining Incentive: Country Press Australia calls for bipartisan support on News Bargaining Incentive legislation ➡️
  • OzTAM: OzTAM launches interactive Streamscape dashboard ➡️
  • OzTAM: OzTam unveils interactive streamscape dashboard with Q1 2026 data ➡️
  • OzTAM: OzTAM’s Streamscape Goes Interactive Unlocking More Flexible Insights ➡️
  • PR: If you want media coverage, start seeing stories through a journalist’s lens ➡️
  • Publish Awards: The 2026 Mumbrella Publish Awards are now open ➡️
  • Social Media: Social Media Is On Trial, Can Adland Afford To Continue Funding Its Defence? ➡️
  • The Experience Advocacy Taskforce: Experience Advocacy Taskforce appoints industry leaders to combat ageism ➡️

MediaOwners

  • Amazon: Amazon advertising revenue grows 24% ➡️
  • Country Press Australia: Country Press Australia calls for bipartisan support on News Bargaining Incentive legislation ➡️
  • EXIT Films: Exit films signs Director Olivia Altavilla, known for emotional storytelling ➡️
  • Facebook: Spotminders ad breach puts covert tracking in regulators’ sights ➡️
  • Google: AI ‘lights up’ Google’s profit ➡️
  • Hightouch: Hightouch secures $US150 million in Series D Funding, valuation hits $2.75 billion ➡️
  • Meta: ‘AI is driving growth’: Meta ANZ flags local upside as Q1 revenue jumps 33% ➡️
  • Meta: Meta revenue up by a third in an AI-powered leap ➡️
  • Meta: Meta’s profit surge exposes the AI-scaled ad engine, as tax tailwind lifts earnings ➡️
  • Mumbrella: 2026 Mumbrella Publish Awards are open, with updated criteria and new categories ➡️
  • Mumbrella: The 2026 Mumbrella Publish Awards are now open ➡️
  • Nine: Nine Network unveils plan to make TV news better, faster (and cheaper) ➡️
  • Nine: Ooh continues to gain ground, Nine completes sale of radio business ➡️
  • oOh!media: Ooh continues to gain ground, Nine completes sale of radio business ➡️
  • oOh!media: The ‘opportunistic’ takeover bid for oOh! ➡️
  • QMS: QMS and WPP Media executives elected co-chairs of IAB Australia DOOH Council ➡️
  • QMS: QMS and WPP Media executives named co-chairs of IAB Australia DOOH Council ➡️
  • QMS: QMS’s Micheal Whiteside & WPP Media’s Jacqueline Ingram Join IAB Australia’s DOOH Council ➡️
  • Scentre Group BrandSpace: Andrew Cook joins BrandSpace ➡️
  • Scentre Group BrandSpace: Scentre Group BrandSpace announces key leadership appointments ➡️
  • Screen Forever: Producer Kate Separovich wins inaugural Screen Forever Simpsons pitch prize ➡️
  • Seven: Seven rolls out Glasgow 2026 campaign with Baker Boy anthem ➡️
  • Simpsons: Producer Kate Separovich wins inaugural Screen Forever Simpsons pitch prize ➡️

People

  • Andrew Cook: Andrew Cook joins BrandSpace ➡️
  • Bably Negi: Young Guns: Bably Negi at Havas ➡️
  • Baker Boy: Seven rolls out Glasgow 2026 campaign with Baker Boy anthem ➡️
  • Dee Madigan: Sherilyn Shackell, John Sintras, John Steedman & Dee Madigan Unite At The Experience Advocacy Taskforce ➡️
  • Jackie O: HR influencer needed at the (former) home of Kyle and Jackie O ➡️
  • Jacqueline Ingram: QMS’s Micheal Whiteside & WPP Media’s Jacqueline Ingram Join IAB Australia’s DOOH Council ➡️
  • Joanna Barnes: PHD’s Joanna Barnes jumps to Bastion ➡️
  • John Sintras: Sherilyn Shackell, John Sintras, John Steedman & Dee Madigan Unite At The Experience Advocacy Taskforce ➡️
  • John Steedman: Sherilyn Shackell, John Sintras, John Steedman & Dee Madigan Unite At The Experience Advocacy Taskforce ➡️
  • Kate Separovich: Producer Kate Separovich wins inaugural Screen Forever Simpsons pitch prize ➡️
  • Katie Clift: If you want media coverage, start seeing stories through a journalist’s lens ➡️
  • Kyle Sandilands: He’s back: Kyle Sandilands teases new project ➡️
  • Kyle Sandilands: HR influencer needed at the (former) home of Kyle and Jackie O ➡️
  • Micheal Whiteside: QMS’s Micheal Whiteside & WPP Media’s Jacqueline Ingram Join IAB Australia’s DOOH Council ➡️
  • Nat Taylor: ‘I Could Hardly Breathe’: Poppet’s Nat Taylor Recalls Emotional Win As B&T’s Women In Media Awards Returns! ➡️
  • Nick Smith: Industry Profile: Nick Smith at Havas PLAY ➡️
  • Olivia Altavilla: Exit films signs Director Olivia Altavilla, known for emotional storytelling ➡️
  • Peter Agnefjäll: WPP appoints Peter Agnefjäll to its board of directors ➡️
  • Peter Freedman: Microphone billionaire Peter Freedman down another director ➡️
  • Sherilyn Shackell: Sherilyn Shackell, John Sintras, John Steedman & Dee Madigan Unite At The Experience Advocacy Taskforce ➡️
  • Stephen Fry: Stephen Fry sues tech conference after falling off stage ➡️
  • Taika Waititi: Taika Waititi Directs An ‘Epic Love Letter’ For Vue’s New European Brand Campaign ➡️
  • Taika Waititi: Vue unveils ‘Feel it Forever’ brand film directed by taika waititi ➡️
  • Trump: Foreign extortion’: Trump administration reacts to News Bargaining Incentive ➡️

Updated: Thu 30 Apr 2026, 11:46 pm